ALPHA FORUM
1st Athens Media & Communications Summit
FUTURE OF MEDIA & STORYTELLING
Future Media Trends | AI & Newsroom Innovation | Platform Strategies | Strategic Communication | The Age of Understanding | Narratives that Shape the Future
Hotel Grande Bretagne
Friday, October 2, 2026, 10:00 AM
The new era of information, influence and trust.
The media industry is undergoing its most profound transformation since the rise of the internet.
Artificial intelligence is reshaping content creation. Platforms are redefining how information is discovered and distributed. News organisations are searching for sustainable business models in an increasingly fragmented landscape. At the same time, businesses, governments and institutions face growing challenges in building trust, maintaining credibility and communicating effectively in an environment of constant disruption.
Against this backdrop, communication has moved from the margins of organisational strategy to its centre.
The ALPHA FORUM – 1st Athens Media & Communications Summit brings together leading voices from media, business, technology, public affairs and academia to examine the forces reshaping information, influence and trust.
More than a conference, ALPHA FORUM is a platform for dialogue on how communication is evolving and what that evolution means for organisations, institutions and society.
The Central Question
The summit is built around a single question:
How do we communicate effectively in an increasingly complex world?
As information becomes abundant and content production approaches infinite scale, competitive advantage no longer lies in access to information alone.
It lies in the ability to create understanding.
The challenge facing organisations today is not how to produce more content, but how to generate clarity, trust and meaning in an environment saturated with information.
Technology is part of that answer.
Human judgement, credibility and strategic thinking remain equally essential.
Thematic Pillars
Future Media Trends
Examining how journalism, audience behaviour and media business models are evolving in an age defined by digital transformation and artificial intelligence.
AI & Newsroom Innovation
Exploring the opportunities and challenges created by AI across reporting, verification, content production and newsroom operations.
Platform Strategies
Understanding how platforms, algorithms and digital ecosystems increasingly shape visibility, influence and public discourse.
Strategic Communication
Analysing communication as a strategic function that supports leadership, reputation, stakeholder trust and organisational resilience.
The Explanation Economy
Exploring why the ability to transform complexity into understanding is becoming a critical source of value in the knowledge economy.
Narrative Infrastructure
Examining how narratives are formed, amplified and contested across politics, business, markets and society.
Who Should Attend
Το ALPHA FORUM απευθύνεται σε δημοσιογράφους και εκδότες, στελέχη media, επαγγελματίες επικοινωνίας και δημοσίων υποθέσεων, ανώτατα διοικητικά στελέχη επιχειρήσεων, φορείς χάραξης πολιτικής, ακαδημαϊκούς, ερευνητές, επαγγελματίες της τεχνολογίας, ειδικούς στην τεχνητή νοημοσύνη, δημιουργούς περιεχομένου και ψηφιακούς εκδότες.
The summit is designed for those responsible for informing, influencing and engaging audiences in an increasingly complex communication environment.
Who Should Attend
The 1st Athens Media & Communications Summit Journalists and editors. Media executives. Communication and public affairs leaders. CEOs and corporate decision-makers. Policymakers. Academics and researchers. Technology innovators. Content creators and digital publishers.
The summit is designed for those responsible for informing, influencing and engaging audiences in an increasingly complex communication environment.
Why Attend
Gain insight into the trends reshaping media and communication.
Learn from leading practitioners, executives, academics and innovators.
Explore the implications of artificial intelligence across journalism, business and public affairs.
Understand how trust, influence and reputation are being redefined.
Connect with leaders from media, technology, government and the private sector.
Reserve your spot at the leading Media & Communications Summit.
Don’t miss the opportunity to network with the people shaping news, technology, and communications strategy in Greece and abroad.
Who Should Attend
Το ALPHA FORUM απευθύνεται σε δημοσιογράφους και εκδότες, στελέχη media, επαγγελματίες επικοινωνίας και δημοσίων υποθέσεων, ανώτατα διοικητικά στελέχη επιχειρήσεων, φορείς χάραξης πολιτικής, ακαδημαϊκούς, ερευνητές, επαγγελματίες της τεχνολογίας, ειδικούς στην τεχνητή νοημοσύνη, δημιουργούς περιεχομένου και ψηφιακούς εκδότες.
The summit is designed for those responsible for informing, influencing and engaging audiences in an increasingly complex communication environment.
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Closing Perspective
Communication is emerging as one of the defining strategic capabilities of the 21st century.
The organisations that succeed will not necessarily be those with access to the most information, but those best able to create understanding from complexity.
ALPHA FORUM brings together the people, ideas and technologies shaping that future.
Because the future of communication is ultimately about more than media.
It is about how societies understand themselves and the world around them.
Honorary Advisory Committee
Petros Efthymiou
Educator and journalist, former Member of the European Parliament and long-serving PASOK Member of the Hellenic Parliament, Minister of Education in the government of Costas Simitis, and former President of the Parliamentary Assembly of the Organization for Security and Co-operation in Europe (OSCE).
Pantelis Kapsis
Journalist, former director of the newspapers “TA NEA”, “To Vima” and “To Vima tis Kyriakis”, Government Spokesperson and Minister of State in the coalition government of Lucas Papademos, and Deputy Minister for Public Broadcasting in the Samaras–Venizelos government.
Nikos Biliris
President of the Secondary Committee of the Communication Control Council. Former Director of Commercial Development and member of the Board of Directors of DOL, CEO of the ARGOS Press Distribution Agency, Founder and President of DIAPASON MEDIA, First Vice President of EEDE, and member of the Executive Committee of IOBE.
Niki Boutari
Marketing & Advertising Communications, Founder of the Just a Number initiative, Publisher of the digital magazine of the same name.
Haris Parianos
President of the Hellenic Association of Advertising and Communication Agencies (EDEE) and CEO of McCann Worldgroup Greece. He has more than 30 years of experience in advertising and strategic communications, with a long-standing executive career at McCann. He also plays an active institutional role in the development of the Greek communications market.
Dimitris Tsiodras
Journalist for Greek and international media, author, Member of the European Parliament for New Democracy, former Director of the Press Office of Prime Ministers Kyriakos Mitsotakis and Lucas Papademos, and Government Spokesperson for the caretaker government of Panagiotis Pikrammenos.
Signature Lecture
Theodoros Roussopoulos
Journalist, university professor, Member of Parliament for New Democracy, and former President of the Parliamentary Assembly of the Council of Europe. He served as Minister of State and Government Spokesperson from 2004 to 2008 in the government of Kostas Karamanlis.
Chair of the Organizing Committee
Thodoris A. Kaloudis
Journalist, author and Communications Consultant, former director of the newspapers “Kerdos”, “Imerisia”, “24 Ores” and “Ethnos”, the Greek edition of “Newsweek”, and the magazines “Epsilon” and “ENA”. He also served as editor-in-chief at ERT News, as well as editor-in-chief and columnist for the newspapers “To Vima” and “To Vima tis Kyriakis”.